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In the rapidly evolving landscape of customer service, businesses are constantly seeking innovative ways to enhance the overall customer experience. One technology that has emerged […]

Design trends can be a valuable tool for keeping your marketing materials contemporary. However, amidst the dynamic landscape of design, certain techniques remain timeless, and […]

Name? School? Major/Minor? Shannon Dora Simpson Davenport University – Master of Business Administration University of San Fransico – International Relations   What’s your favorite thing […]

LEAD Marketing Agency President Tom Sullivan added insight to this feature article about corporate naming rights and sponsorships at stadiums.

“Strategically placed.” That’s how Manistee influencer and owner of Manistee Beverage company, James Beaudrie, described LEAD’s billboard for our client, NUVU fuels. With a bold statement […]

Tell me about yourself. My name is Beth Astorino, I’m from Indiana but I’ve lived in Michigan since 2007. I originally attended Earlham College in […]

Have you ever heard of archetypes? In literature, archetypes are used to describe a certain type of character that exhibits a pattern of behavior. The […]

Name? School? Major/Minor? Emily Baiers Kendall College Major: Graphic Design What’s your favorite thing about being a designer? That I get to be creative overall. […]

By Jayson Bussa, MiBiz Keith Mitchell recalled a time during his football playing days at the University of Michigan when he and other players volunteered at a football […]

November 18, 2019 Since 2008, LEAD Marketing Agency has been a leader in the advertising and marketing industry with its “End in Mind” approach to […]